Google Analytics Alternative Social Media 201 for Travel and Tourism – Social Savvy Geek

Social Media 201 for Travel and Tourism

 I recently completed a short, three seminar series for the  Virginia Department of Business Assistance. I gave an intermediate level social media presentation to a group in the travel and tourism industry that was held in conjunction with the Fauquier County Department of Economic Development. Fauquier County is gorgeous and the Inn at Vint Hill is a wonderful venue for an event!

Here are the slides from the presentation:

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Laura Pence Atencio

As Founder and CEO of Social Savvy Geek, LLC., Laura Pence Atencio is passionate about helping entrepreneurs and business owners meet and exceed their goals. She is committed to providing the most engaging and effective strategies in online marketing by combining traditional business networking and marketing fundamentals and best practices with current and engaging online marketing methods and tactics. Laura has worked with some of the top names in Internet Marketing and has consulted with entrepreneurs, businesses, and nonprofits in the US and abroad. She is the author of the popular article, 10 Tips to Build Your Twitter List Now, which has been published both online and in print in the US, Australia, and New Zealand. A lifetime student herself, Laura has achieved certification as a Computer Administrative Specialist at Beta Tech and has studied Art Education, History, Art History, and Criminal Justice at Virginia Commonwealth University. She is fascinated by learning, sharing and growing, not just in business, but in life. She participates in US Masters Swimming and has ranked in the top 25 nationally in her age group in both the 50 and 100-yard backstroke. She served in the VA Army National Guard as a Combat Engineer in the 229th Engineer Battalion. She never meets strangers, only friends not yet made– an attitude that serves her extremely well in the networking world, both online and off. She currently lives in Denver, CO with her husband, 3-year-old daughter, and German Shephard.

  • Tony Hackett says:

    Hi Laura

    Great deck! I am curious – guessing you had a wide range of social media savvy in your audience – how did you leave them all with the confidence to start?

    Regards, Tony

    • Hi Tony!

      Thank you. Most of the people in the audience were intermediate level social media users. There was one attendee who was only at a beginner level, but she still felt as though she learned some useful information. It was a three hour interactive workshop, so first I went through the slide deck and then I answered questions and worked through some examples from the audience. As for confidence to get started… I told them that if they were working on social media and got stuck on a problem for more than ten minutes that they should email me for help. I’m happy to answer questions. Plus, as I told them, if I get the same question a few times then I know that I should write a blog article about it!


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