Google Analytics Alternative Facebook Timeline for Brand Pages NOW – Social Savvy Geek

Facebook Timeline for Brand Pages NOW

Facebook Timeline has officially arrived and is here to stay.

Now that the rollout to personal profiles is complete, the social media juggernaut, Facebook,  is releasing the visually appealing format for brand pages.

Timeline for Pages is Here

Facebook announced Wednesday morning that Timeline is now available on some pages

and like the earlier rollout for personal pages, the change will affect all pages by March 30. As with personal pages, Facebook has provided a step by step tour and help pages that clearly outline each part of the profile and how it can be edited. Many of the features now available to pages will be familiar from personal profiles and that is no coincidence. According to Mashable via Sam Lessin, Timeline product manager, “Timeline for profiles was designed to make Facebook a better medium for individuals to tell the stories that create their identities, and the philosophy for brands is no different… Organizations have identities, too.”

Timeline for Brands Social Savvy Geek

Timeline for Brands Social Savvy Geek

Facebook for Timeline March 2012 The most noticeable feature of the new Timeline for pages is the cover photo, but that it just one of many changes. There is also a prominently featured box that shows each visitor the number of their friends who like the page; related stories and pubic mentions will also be displayed. Stories can be featured, which adjusts the size to the entire width of the page, or even pinned to the top of the page. Brands also have the option of adding major events or milestones, like the launch of a new product or department. All of these features work together in an effort to make the page more engaging and social, which is the goal according to Gokul Rajaram, Facebook’s product director for ads.

 

Changes have also been made to the administrator functions. The Admin Panel is now visible at the top of the page and conveniently shows a pages Notifications, New Likes, Insights and Messages all in one place. There is also now an option, at least initially, to see all of the pages a user manages all in one place.

At first glance the new changes seem all to the good, aside from a possible need to keep an even closer eye on public comments, since they will be visible to visitors at the top of the new layout. As more information about changes to brand pages emerges, we will keep you posted.

 

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Laura Pence Atencio

As Founder and CEO of Social Savvy Geek, LLC., Laura Pence Atencio is passionate about helping entrepreneurs and business owners meet and exceed their goals. She is committed to providing the most engaging and effective strategies in online marketing by combining traditional business networking and marketing fundamentals and best practices with current and engaging online marketing methods and tactics. Laura has worked with some of the top names in Internet Marketing and has consulted with entrepreneurs, businesses, and nonprofits in the US and abroad. She is the author of the popular article, 10 Tips to Build Your Twitter List Now, which has been published both online and in print in the US, Australia, and New Zealand. A lifetime student herself, Laura has achieved certification as a Computer Administrative Specialist at Beta Tech and has studied Art Education, History, Art History, and Criminal Justice at Virginia Commonwealth University. She is fascinated by learning, sharing and growing, not just in business, but in life. She participates in US Masters Swimming and has ranked in the top 25 nationally in her age group in both the 50 and 100-yard backstroke. She served in the VA Army National Guard as a Combat Engineer in the 229th Engineer Battalion. She never meets strangers, only friends not yet made– an attitude that serves her extremely well in the networking world, both online and off. She currently lives in Denver, CO with her husband, 3-year-old daughter, and German Shephard.

  • Ben @ Quick Blog Tips says:

    Hi Laura,

    A quick comment: I couldn’t find a Facebook widget anywhere on your blog. I can’t remember if I already liked your Facebook page, but if not, I’d like to like it 🙂 Adding the widget seems to be a good way to get people to like your brand.

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